Case Analysis- Corporate Sustainability
Case Analysis- Corporate Sustainability
This assignment presents a powerful illustration of a company thinking beyond the traditional objectives of earnings and value maximization.
Read the UPS 2009 Sustainability report at:http://www.responsibility.ups.com/Sustainability and address the following:
- Describe the changes in stakeholder expectations of firms such as UPS in the recent past.
- Describe UPS response to these stakeholder expectations.
- Discuss the key performance indicators (KPIs) in the corporate sustainability report of UPS.
- Discuss the benefits to UPS of the corporate sustainability report.
- Describe the various stakeholders who may benefit and how they benefit from the UPS initiatives.
Write a four- to six-page case analysis in Word format. Apply APA standards for writing style to your work. Use the following file naming convention: LastnameFirstInitial_M4_A2.doc.
Assignment 2 Grading Criteria | Maximum Points |
Identified and explained the recent changes in stakeholder expectations for UPS. | 12 |
Described the UPS response to the stakeholder expectations. | 12 |
Assessed the key performance indicators (KPIs) in the corporate sustainability report. | 24 |
Estimated how UPS may benefit from the corporate sustainability report. | 20 |
Estimated how UPS may benefit from the corporate sustainability report. | 20 |
Applied APA standards for editorial style, expression of ideas, and format of text, citations, and references. | 12 |
Total: | 100 |